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January. Talk about a month with
an image problem. It’s easier to find folks heaping praise on Michael
Jackson and Paris Hilton than to find a fan of January. Were the months of
the year put to a vote January would finish sixteenth or worse in a
twelve-month race. January’s popularity is so low it would run a distant
second to Hillary at a “non-country club” Republican caucus.
Poor January, a
month best known for minimal daylight where even the hours supposedly
featuring sunshine consistently deliver stone gray skies, icy streets and a
raw north wind. While April showers bring May flowers, June and July remain
synonymous with baseball, hot dogs and apple pie, September and October
feature the vibrant colors of fall, January is best known for flu, chain
laws and wind chill reports.
Retailers find
January to be a black hole devoid of shoppers who are still hung over from
the massive debt that follows getting into the Christmas spirit. While
February through December finds the advertising community encouraging us to
spend, spend, spend, in January we’re barraged with a cacophony of messages
urging denial. January, it’s reasoned, is a miserable time of the year
anyway so why not make life even more wretched by ending the inherent evil
habits provided by tobacco, alcohol and food. Unfortunately by the middle
of the month self-improvement becomes secondary to the question, “What’s the
worst thing that could happen by not quitting?” Death is the obvious
response to that question and in January leaving this vale of tears becomes
a highly viable alternative compared to the effort necessary to hold on
until February arrives. All good intentions to quit anything in January
usually come to a screeching halt by 1/21.
History tells us
little about January. The best guess seems to be the month gets its name
from Janus, the Greek God of market timing and insider trading. Non-January
months are remembered in song. For years we have been warbling how April
showers bring May blooms and the Whiffenpoofs melodically remind one and all
the days of September through December dwindle down to a precious few, but
try and warble a memorable January lyric.
January might be
the toughest on physical fitness fans. Runners and bicyclists spend the
entire month either staring out the window at forbidding elements or
enduring the mind numbing sameness unique to the running or sitting but go
absolutely no-where treadmill or stationary bike.
Even snow lovers
find their enthusiasm curbed by January’s environment. Downhill skiers
equate the first of the year with huddling on a lift against the bone
chilling wind of early winter. For skinny skiers a January afternoon on the
Mesa may offer an inversion diversion but still promises high winds and gray
skies. Snowmobilers find January the month offering optimum conditions for
engine failure and getting lost. And if you think those folks find January
a downer, what about the poor golfers who are left with nothing to do for an
entire month but stare at the pretty pictures in Golf Digest, spend eight
hours a day watching golf tournament re-runs on the Golf Channel and vowing
to never again complain about July heat.
Not that January
is a total waste. In our circle of family and friends, the month hosts
almost two dozen birthdays. Oh wait, that means May was a great month, not
January.
January is so
mundane it’s not only National Soup Month but also National Oatmeal and
National Hot Tea month. As the old saw goes, “Thirty days have September,
April, June and November except for January which has one hundred and twenty
eight.”
So who will speak
up for January? Look no further than moi. January, I’ve decided, offers the
perfect time to quit kvetching and take control of one’s emotions. Forget
the weather. It is what it is. Get off your kiester, go outside and enjoy
whatever environmental hand has been dealt. Nobody likes a whiner. See
January not as the height of dismal but as a time one amps up their attitude
toward the positive. It’s the perfect season to travel, be outside and
inter act with your fellow man. That’s the official Maynard mantra for
January. In fact we’re so full of January at our house, we’re off to
Hawaii. Be back some time around, oh say, February 1st.
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